/* Direction D: the sentence is made of stickers. Tap the bread, they jump onto it. */
:root{
  --gutter:clamp(16px,4.4vw,64px);
  --maxw:1320px;
  --tilt:-3deg;
  --spring:cubic-bezier(.2,1.5,.4,1);
  --ease-out:cubic-bezier(.2,.8,.2,1);
  --line:rgb(216 216 246 / .22);
}
html{scroll-behavior:smooth;overflow-x:hidden}
body{overflow-x:clip;font-size:17px;line-height:1.5}
body.noscroll{overflow:hidden}
::selection{background:#fff;color:var(--blue)}
:focus-visible{outline:3px solid #fff;outline-offset:3px;border-radius:6px}
.skip{position:absolute;left:12px;top:-60px;background:#fff;color:var(--blue);padding:8px 14px;border-radius:8px;z-index:200;font-family:var(--f-hand)}
.skip:focus{top:12px}
.sr-only{position:absolute!important;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap;border:0}
.wrap{max-width:calc(var(--maxw) + 2*var(--gutter));margin:0 auto;padding-inline:var(--gutter)}
.center{text-align:center;justify-content:center}
h1,h2,h3{font-family:var(--f-hand);font-weight:400;margin:0;letter-spacing:-.005em}
.sub{font:400 clamp(21px,1.9vw,27px)/1.2 var(--f-quiet);color:var(--on-2);margin:0}
.lt{display:flex;flex-wrap:wrap;align-items:flex-end;column-gap:.263em;row-gap:.22em}

/* ---------- nav ---------- */
.nav{position:absolute;top:0;left:0;right:0;z-index:20;display:flex;align-items:center;justify-content:space-between;
  padding:18px var(--gutter);max-width:calc(var(--maxw) + 2*var(--gutter));margin:auto}
.nav-mark img{height:28px;width:auto}
.nav nav{display:flex;align-items:center;gap:clamp(14px,2.4vw,34px);font:400 19px var(--f-hand)}
.nav a{text-decoration:none}
.nav-link:hover,.nav-lang a:hover{text-decoration:underline;text-underline-offset:4px}
.nav-lang{color:var(--on-2)}
.nav-lang a[aria-current]{color:#fff}
.btn-mini{background:#fff;color:var(--blue);padding:7px 18px 8px;border-radius:999px;line-height:1.2;display:inline-block;rotate:2deg;transition:transform .25s var(--spring)}
.btn-mini:hover{transform:translateY(-2px) rotate(-3deg)}
.btn-mini:active{transform:scale(.92)}

/* ---------- buttons ---------- */
.cta-row{display:flex;align-items:center;gap:20px;flex-wrap:wrap}
.btn-store{display:inline-flex;align-items:center;gap:12px;background:#fff;color:var(--blue);text-decoration:none;rotate:-2deg;
  font:400 27px/1 var(--f-hand);padding:11px 30px 13px;border-radius:18px;box-shadow:0 10px 24px -12px rgb(8 6 50 / .6);
  transition:transform .3s var(--spring),box-shadow .25s}
.btn-store span{display:flex;flex-direction:column}
.btn-store .apple{width:.95em;height:.95em;flex:none;margin-top:-2px}
.btn-store small{font:500 12px/1.3 var(--f-ui);letter-spacing:.01em;opacity:.8}
.btn-store:hover{transform:translateY(-3px) rotate(3deg);box-shadow:0 16px 30px -12px rgb(8 6 50 / .7)}
.btn-store:active{transform:scale(.93)}
.btn-store.is-soon{cursor:default}
.btn-store.is-soon:hover{transform:none;box-shadow:0 10px 24px -12px rgb(8 6 50 / .6)}
.btn-store.is-soon:active{transform:none}
.soon{font:400 14px var(--f-ui);color:var(--on-2)}

/* ---------- hero ---------- */
.hero{position:relative;max-width:calc(var(--maxw) + 2*var(--gutter));margin:auto;
  padding:92px var(--gutter) 40px;min-height:max(680px,100svh);
  display:grid;grid-template-columns:minmax(0,1fr) auto;align-items:center;column-gap:clamp(20px,2.4vw,40px)}
.hero-copy{grid-column:1;grid-row:1;position:relative;z-index:2;min-width:0}
.hero .sub{margin:0 0 28px 4px}

/* the rebus headline, in Bread's own letters. 1em = baseline to ascender top. */
.rebus{--cap:100px;font-size:var(--cap);margin:0 0 .34em;rotate:-1.2deg;transform-origin:0 50%;line-height:1}
.rebus-vis{display:block}
.rl{display:flex;align-items:flex-end;height:1em;margin-bottom:.2em}
.rl>*+*{margin-left:var(--rsp,.263em)}
svg.lw{display:block;flex:none;height:1em;overflow:visible;fill:#fff}
.lw .gl{transform-box:fill-box;transform-origin:50% 100%}
/* Words the alphabet can't draw (Japanese), set as text: one span per character, same box as a drawn word. */
.jw{--jw-size:.9em;display:flex;align-items:flex-end;flex:none;height:1em;white-space:nowrap;color:#fff;
  font:400 var(--jw-size)/1 var(--f-disp,"Dela Gothic One"),"Hiragino Sans","Noto Sans JP",system-ui,sans-serif;font-feature-settings:"palt";letter-spacing:-.01em}
.jw .gl{display:block;flex:none;transform-origin:50% 100%}
.slot{position:relative;display:flex;align-items:flex-end;height:1em;flex:none}
.slot-cuts{display:flex;align-items:flex-end;flex:none}
.slot.revealing .slot-cuts{position:absolute;left:0;bottom:0}
.slot.revealed .slot-cuts{display:none}
.slot-word{position:absolute;left:0;bottom:0}
.slot:not(.revealing):not(.revealed) .slot-word{visibility:hidden}
.slot.revealed .slot-word{position:static}
.rebus .cut{display:block;flex:none;height:1.16em;margin-bottom:-.12em;rotate:calc(var(--r)*1deg);
  filter:drop-shadow(0 .04em .05em rgb(10 8 60 / .4)) drop-shadow(0 1px 1px rgb(10 8 60 / .25))}
.rebus .cut img{height:100%;width:auto;pointer-events:none;-webkit-user-drag:none}
.rebus .cut+.cut{margin-left:-.1em}
.rebus .cut[data-k="dog"]{translate:0 -.1em;z-index:1;position:relative}
.rebus .cut[data-k="girl"]{translate:0 .02em}
.rebus .cut-note{height:auto;margin-bottom:.14em}
.note-ink{display:inline-block;font:700 .52em/.95 var(--f-ink);color:var(--ink-blue);white-space:nowrap;
  paint-order:stroke fill;-webkit-text-stroke:.34em #fff;letter-spacing:.01em;padding:.12em .22em .16em}
.cut.gone{visibility:hidden}

.hero-stage{grid-column:2;grid-row:1;position:relative;z-index:3;width:min(470px,33vw,60svh);margin:10px -1% 0 0}
.tilt{position:relative;rotate:var(--tilt)}
#slice{width:100%;touch-action:pan-y pinch-zoom} /* page scroll must win on touch (A's fix) */
#slice .slice-layer{pointer-events:none;z-index:2}
#slice .slice-layer .sticker{pointer-events:auto}
.slice-hit{position:absolute;inset:0;z-index:1;border:0;padding:0;margin:0;background:transparent;cursor:pointer;border-radius:0;
  -webkit-mask:url(/site/toast.svg) center/100% 100% no-repeat;mask:url(/site/toast.svg) center/100% 100% no-repeat;
  -webkit-tap-highlight-color:transparent}
.slice-hit:focus-visible{outline:none}
#slice:has(.slice-hit:focus-visible)::before{content:"";position:absolute;inset:-14px;border:3px dashed #fff;border-radius:48px;pointer-events:none}
.hero-stage .slice-bread{transition:filter .3s}
#slice:hover .slice-bread{filter:drop-shadow(0 30px 40px rgb(8 6 50 / .35)) brightness(1.05)}
.tilt:active{scale:.985;transition:scale .12s}

.nudging .tilt{animation:wiggle 3.2s ease-in-out infinite}
@keyframes wiggle{0%,62%,100%{transform:none}68%{transform:rotate(-2.6deg) scale(1.025)}74%{transform:rotate(2.2deg) scale(1.025)}80%{transform:rotate(-1.4deg)}86%{transform:rotate(.6deg)}92%{transform:none}}

.nudge{position:absolute;right:calc(100% - 70px);top:-11%;margin:0;display:flex;flex-direction:column;align-items:flex-end;z-index:4;
  font:700 34px/1 var(--f-ink);color:#fff;transform:rotate(-8deg);white-space:nowrap;pointer-events:none;transition:opacity .4s,transform .4s}
.nudge svg{width:84px;margin-top:2px;margin-right:-40px;rotate:14deg}
.hero-stage:not([data-state="bare"]) .nudge{opacity:0;transform:rotate(-8deg) translateY(-8px) scale(.9)}

.open-hint{position:absolute;right:6%;bottom:5%;z-index:5;border:0;background:none;padding:.1em .2em;cursor:pointer;
  font:700 clamp(24px,2.3vw,32px)/1 var(--f-ink);color:var(--ink-blue);paint-order:stroke fill;-webkit-text-stroke:.3em #fff;
  opacity:0;translate:0 10px;rotate:-4deg;pointer-events:none;transition:opacity .35s,translate .45s var(--spring)}
.hero-stage[data-state="landed"] .open-hint{opacity:1;translate:0 0;pointer-events:auto;animation:bob 2.4s ease-in-out 1s infinite}
@keyframes bob{50%{translate:0 -4px}}

/* ---------- home screen scene (from A) ---------- */
.fly{position:relative;height:300svh}
.fly-stage{position:sticky;top:0;height:100svh;overflow:hidden;max-width:calc(var(--maxw) + 2*var(--gutter));margin:auto;padding:0 var(--gutter);
  display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);align-items:center;gap:40px}
.fly-copy{max-width:470px;justify-self:end;rotate:-2deg}
.fly-copy h2,.snip-copy h2{font-size:clamp(36px,3.3vw,52px);line-height:1;margin:0}
.fly-copy .sub{margin-top:14px}
.phone-wrap{--u:min(13px,calc((100svh - 90px)/62));position:relative;justify-self:start;font-size:var(--u);margin-left:6%}
.phone{position:relative;width:30em;height:62em;border-radius:5.2em;padding:1em;background:#15142b;
  box-shadow:0 0 0 .25em #3b3a5c inset,0 4em 6em -2em rgb(8 6 50 / .6),0 1em 2em -1em rgb(8 6 50 / .5)}
.phone::before,.phone::after{content:"";position:absolute;width:.4em;border-radius:.3em;background:#2b2a47}
.phone::before{left:-.35em;top:12em;height:5em}
.phone::after{right:-.35em;top:15em;height:8em}
.screen{position:relative;width:100%;height:100%;border-radius:4.2em;overflow:hidden;
  background:linear-gradient(170deg,#3836BD,#2E2CAB 58%,#27259C);
  font-family:var(--f-ui);color:#fff}
.island{position:absolute;top:1.1em;left:50%;translate:-50% 0;width:9.4em;height:2.8em;border-radius:2em;background:#000;z-index:6}
.status{position:absolute;top:1.6em;left:2.6em;right:2.4em;display:flex;justify-content:space-between;align-items:center;font-weight:600;font-size:1.45em;color:#fff}
.status span:first-child{padding-left:.3em}
.status-r{display:flex;gap:.3em;align-items:center}
.status-r i{display:block}
.sig{width:1.1em;height:.72em;background:linear-gradient(currentColor,currentColor) 0 100%/18% 35% no-repeat,linear-gradient(currentColor,currentColor) 33% 100%/18% 55% no-repeat,linear-gradient(currentColor,currentColor) 66% 100%/18% 78% no-repeat,linear-gradient(currentColor,currentColor) 100% 100%/18% 100% no-repeat}
.wifi{width:.95em;height:.7em;background:currentColor;-webkit-mask:radial-gradient(circle at 50% 100%,#000 30%,#0000 32% 44%,#000 46% 60%,#0000 62% 74%,#000 76% 90%,#0000 92%);
  mask:radial-gradient(circle at 50% 100%,#000 30%,#0000 32% 44%,#000 46% 60%,#0000 62% 74%,#000 76% 90%,#0000 92%);clip-path:polygon(0 0,100% 0,50% 100%)}
.batt{width:1.55em;height:.75em;border:.1em solid currentColor;border-radius:.25em;position:relative;opacity:.9;background:linear-gradient(90deg,currentColor 70%,#0000 70%) padding-box;background-clip:content-box;padding:.08em}
.hs{position:absolute;top:6.4em;left:2em;right:2em;z-index:1}
.hs-row{display:flex;justify-content:space-between;align-items:flex-start}
.w-wrap{display:flex;flex-direction:column;align-items:center}
.lbl{display:block;font-size:.95em;margin-top:.45em;line-height:1.2;color:#fff;text-shadow:0 .05em .3em rgb(40 20 80 / .45);white-space:nowrap}
.w-small{position:relative;width:11.2em;height:11.2em;border-radius:2.3em;background:#fff;display:grid;place-items:center;
  box-shadow:0 .6em 1.4em -.6em rgb(40 20 80 / .35)}
.w-small .slice,.w-small .ghost{position:absolute;width:86%;left:7%;top:5.3%}
.ghost{aspect-ratio:330.814/343.631;background:#ECEAF6;-webkit-mask:url(/site/toast.svg) center/100% 100%;mask:url(/site/toast.svg) center/100% 100%}
.w-small .slice{opacity:0}
.w-small.is-filled .slice{opacity:1}
.mirror .slice-layer{pointer-events:none}
.mirror .slice-layer .sticker{cursor:default}
.w-small .slice-bread{filter:none}
.w-small .slice-shadow{filter:drop-shadow(0 .25em .35em rgb(40 20 0 / .28))}
/* The cutouts already contain their white edge and contact shadow. At widget
   size, another filtered surface softens the tiny faces and their outlines. */
.w-small .sticker,.w-medium .sticker{filter:none;transition:none}
.w-small .sticker[data-type="img"],.w-medium .sticker[data-type="img"]{
  width:calc(var(--w)*var(--s,1)*1.08%);
  transform:translate(-50%,-50%) rotate(calc(var(--r)*1deg))}
.quad{display:grid;grid-template-columns:repeat(2,4.6em);column-gap:2em;row-gap:.9em}
.app{display:flex;flex-direction:column;align-items:center;width:4.6em}
.app .lbl{font-size:.9em;visibility:hidden}
.ic{position:relative;display:block;width:4.6em;height:4.6em;border-radius:1.15em;font-style:normal;background:rgb(255 255 255 / .16)}
.ic::before,.ic::after,.ic>*{display:none}
.w-medium{position:relative;width:24em;height:11.2em;margin-top:2.2em;border-radius:2.3em;overflow:hidden;
  background:var(--tex) center/cover;box-shadow:0 .6em 1.4em -.6em rgb(40 20 80 / .35);opacity:0;transition:opacity .5s}
.w-medium::after{content:"";position:absolute;inset:0;border-radius:inherit;box-shadow:inset 0 0 2.5em .2em rgb(90 40 10 / .35),inset 0 0 0 .07em rgb(255 255 255 / .15);pointer-events:none}
.w-medium.is-filled{opacity:1}
/* Spread the composition across the whole widget, preserving the readable
   photo and note sizes from the former 58%-width layer. */
.w-medium .slice-layer{inset:0;width:100%;height:100%}
.w-medium .sticker[data-type="img"]{width:calc(var(--w)*var(--s,1)*.6264%)}
.w-medium .note{font-size:calc(var(--fs,9)*.58cqi)}
.hs-apps{margin-top:2.2em}
.dock{position:absolute;left:1.2em;right:1.2em;bottom:1.2em;height:7.2em;border-radius:3em;display:flex;justify-content:space-around;align-items:center;
  background:rgb(255 255 255 / .1)}
.anno{position:absolute;margin:0;font:700 2.4em/1 var(--f-ink);color:#fff;white-space:nowrap;opacity:0;transition:opacity .5s .1s}
.anno::before{content:"";position:absolute;width:3.2em;height:1.6em;border-top:.09em solid currentColor;border-radius:50% 50% 0 0}
.anno-s{right:calc(100% + .8em);top:4.3em;rotate:-5deg}
.anno-s::before{left:calc(100% + .1em);top:.5em;rotate:12deg}
.anno-m{left:calc(100% + .8em);top:10.8em;rotate:4deg}
.anno-m::before{right:calc(100% + .1em);top:.5em;rotate:-12deg}
.is-small .anno-s,.is-medium .anno-m{opacity:1}
.flyer{position:absolute;left:0;top:0;width:min(440px,80vw);transform-origin:0 0;will-change:transform;z-index:5;pointer-events:none}

/* the notification that drops in while maya lands (from C) */
.notif{position:absolute;z-index:5;top:1em;left:1em;right:1em;display:grid;grid-template-columns:auto 1fr auto;gap:.8em;align-items:center;
  padding:.9em 1.1em;border-radius:2.2em;font-size:1.55em;color:#16152e;
  background:rgb(246 246 252 / .9);-webkit-backdrop-filter:blur(16px) saturate(180%);backdrop-filter:blur(16px) saturate(180%);
  box-shadow:0 1.2em 2em -1em rgb(8 6 50 / .55);translate:0 -130%;opacity:0;transition:translate .6s var(--spring),opacity .3s}
.notif.in{translate:0 2.6em;opacity:1}
.notif img{width:2.9em;height:2.9em;border-radius:.7em}
.notif span{font-size:1em;line-height:1.25;min-width:0}
.notif b{display:block;font-weight:600}
.notif time{align-self:start;font-size:.85em;color:#77769a}

/* ---------- every photo becomes a sticker ---------- */
.snip{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);align-items:center;gap:40px;padding-block:clamp(100px,16vh,180px) clamp(40px,8vh,90px)}
.snip-copy{justify-self:end;max-width:470px;rotate:-2deg}
.snip-copy .sub{margin-top:14px}
.snip-stage{position:relative;justify-self:start;width:min(560px,100%);aspect-ratio:1/1.05;container-type:inline-size}
.snip-photo{position:absolute;left:3%;top:3%;width:44%;z-index:1;margin:0;border:clamp(6px,1.8cqi,10px) solid #fff;border-radius:14px;overflow:hidden;rotate:-8deg;box-shadow:var(--lift);background:#fff}
.snip-photo img{width:100%;height:auto;aspect-ratio:4/5;object-fit:cover;object-position:50% 20%;transition:opacity .4s,filter .4s}
.is-snipped .snip-photo img{opacity:.45;filter:grayscale(.3)}
.snip-note{position:absolute;left:53%;top:3%;margin:0;font:700 clamp(22px,5.4cqi,30px)/1 var(--f-ink);color:#fff;rotate:-10deg;white-space:nowrap}
.snip-arrow{position:absolute;left:52%;top:13%;width:20%;height:auto;color:#fff;rotate:12deg}
.snip-toast{position:absolute;right:0;bottom:0;width:62%}
.snip-cut{position:absolute;left:49%;top:46%;width:40%;aspect-ratio:484/505;z-index:3;transform:rotate(-6deg);
  filter:drop-shadow(0 5px 6px rgb(40 20 0 / .35)) drop-shadow(0 1px 1px rgb(40 20 0 / .3));pointer-events:none;-webkit-user-drag:none}
.snip-stage.pre .snip-cut,.snip-stage.pre .snip-note{opacity:0}
@media (max-width:860px){
  .snip{grid-template-columns:1fr;gap:28px;padding-block:80px 30px}
  .snip-copy{justify-self:start;max-width:none}
  .snip-stage{width:100%}
}

/* ---------- yours, or everyone's (from B) ---------- */
.kicker{font:400 24px/1 var(--f-hand);color:var(--on-2);display:flex;gap:14px;align-items:center;margin:0 0 22px}
.kicker::after{content:"";height:1px;width:56px;background:var(--line)}
.ks-sec{padding-block:clamp(100px,16vh,180px) clamp(10px,3vh,30px)}
.type,.cutout{user-select:none;-webkit-user-select:none;-webkit-touch-callout:none}
.line{display:flex;align-items:flex-end;gap:.26em;flex-wrap:nowrap}
.word{display:flex;align-items:flex-end}
.cl{--mx:0;--my:0;--r:0;--dx:0;--dy:0;position:relative;display:block;flex:none;margin-inline:-.036em;
  transform:translate(calc(var(--mx)*1em + var(--dx)*1px),calc(var(--my)*1em + var(--dy)*1px)) rotate(calc(var(--r)*1deg));
  filter:drop-shadow(0 .05em .05em rgb(10 8 60 / .32)) drop-shadow(0 1px 1px rgb(10 8 60 / .25));
  transition:transform .7s cubic-bezier(.2,1.25,.35,1),filter .2s,scale .2s;touch-action:pan-y;cursor:grab;-webkit-touch-callout:none}
.cl>img{width:100%;height:100%;pointer-events:none;-webkit-user-drag:none}
.cl.lifted{transition:filter .2s,scale .2s;scale:1.08;z-index:20;cursor:grabbing;
  filter:drop-shadow(0 .16em .14em rgb(10 8 60 / .4)) drop-shadow(0 .03em .03em rgb(10 8 60 / .3))}
.cl.pre{opacity:0}
.cl.crumb>i{position:absolute;inset:0;background:var(--tex,url(/site/img/tex-sourdough.webp));background-size:var(--crumb-size,2.1em) auto;filter:saturate(1.05) contrast(1.08);
  -webkit-mask:var(--m) 0 0/100% 100% no-repeat;mask:var(--m) 0 0/100% 100% no-repeat}
.cl.crumb>i::after{content:"";position:absolute;inset:0;background:radial-gradient(120% 90% at 30% 20%,rgb(255 230 190 / .18),rgb(70 30 5 / .28))}
.cutout{--crumb-size:1.35em}
/* the same paper letters, set as text: dark ink on a thick white edge; a crumb letter is filled with bread */
.cl.cj{height:auto;margin-inline:-.01em;font:400 .86em/1.1 var(--f-disp,"Dela Gothic One"),"Hiragino Sans","Noto Sans JP",system-ui,sans-serif;font-feature-settings:"palt";white-space:nowrap}
.cl.cj>b{display:block;font-weight:400;color:var(--ink);paint-order:stroke fill;-webkit-text-stroke:.16em #fff}
.cl.cj.crumb>i{-webkit-mask:none;mask:none;inset:0;font-style:normal;color:transparent;-webkit-text-stroke:0;
  background:radial-gradient(120% 90% at 30% 20%,rgb(255 230 190 / .18),rgb(70 30 5 / .28)),var(--tex,url(/site/img/tex-sourdough.webp));
  background-size:auto,var(--crumb-size,2.1em) auto;-webkit-background-clip:text;background-clip:text}
.cl.cj.crumb>i::after{content:none}
.cutout .line{flex-wrap:wrap;row-gap:.06em}
.ks-head{display:flex;flex-direction:column;gap:.12em;margin:0;font-size:clamp(66px,11vw,168px)}
.ks-line{display:flex;flex-wrap:wrap;align-items:flex-end;gap:.1em .3em}
.ks-pair{display:flex;align-items:flex-end;gap:.3em}
.ks-head .people{margin:0 0 .04em;min-height:0;flex-wrap:nowrap;font-size:1rem}
.ks-head .lb{--size:clamp(40px,4.3vw,64px)}
.ks-head .lb.you{--size:clamp(70px,7.4vw,112px)}
.ks-head .cutout{font-size:1em}
.ks-lt{font-size:.42em;line-height:1;padding-bottom:.12em}
.people{display:flex;align-items:flex-end;margin:0 0 22px;min-height:calc(clamp(84px,9vw,120px)*1.04);flex-wrap:wrap;row-gap:10px}
.lb{--size:clamp(58px,6.2vw,86px);width:var(--size);aspect-ratio:330.8/343.6;position:relative;flex:none;margin-right:calc(var(--size)*-.12);
  transition:transform .35s var(--spring)}
/* Rotate bread and photo independently. Filtering and rotating their parent
   flattened each tiny photo before a second rotation resampled it again. */
.lb>i{position:absolute;inset:0;background:var(--tex) center/cover;rotate:var(--r,0deg);transition:rotate .35s var(--spring);
  -webkit-mask:url(/site/toast.svg) center/100% 100% no-repeat;mask:url(/site/toast.svg) center/100% 100% no-repeat}
.lb>img{position:absolute;left:50%;top:56%;height:52%;width:auto;translate:-50% -50%}
.lb>img.face{top:54%;height:auto;width:78%;rotate:calc(var(--r,0deg)*-.4);transition:rotate .35s var(--spring)}
.people:hover .lb{transform:translateY(-4px)}
.people:hover .lb>i{rotate:0deg}
.people:hover .lb>img.face{rotate:calc(var(--r,0deg)*-1.4)}
.lb.you{--size:clamp(84px,9vw,120px)}
.lb.pre{opacity:0}

/* ---------- plain words: label-maker strips ---------- */
.trust{padding-block:clamp(60px,10vh,120px)}
.strips{list-style:none;margin:10px 0 0;padding:0;display:flex;flex-direction:column;align-items:flex-start}
.strips li{background:#fff;color:var(--blue);font:400 clamp(30px,4.2vw,60px)/1.05 var(--f-hand);padding:.14em .45em .2em;max-width:100%;
  rotate:calc(var(--r)*1deg);box-shadow:var(--rest);border-radius:4px;position:relative}
.strips li+li{margin-top:-.08em}
.strips li:nth-child(2){margin-left:clamp(20px,10vw,160px);z-index:1}
.strips li:nth-child(3){margin-left:clamp(8px,4vw,60px)}
.strips li.pre{opacity:0}

/* ---------- end + footer ---------- */
.end{text-align:center;padding-block:clamp(80px,14vh,160px) clamp(60px,10vh,110px);display:flex;flex-direction:column;align-items:center}
.end .wm{width:min(78vw,620px);filter:drop-shadow(0 18px 24px rgb(8 6 50 / .35));margin-bottom:34px;touch-action:pan-y;cursor:grab;-webkit-user-drag:none}
.end-line{font:400 clamp(30px,3.6vw,50px)/1.1 var(--f-hand);margin:0 0 30px;rotate:-1.5deg;text-wrap:balance}
.foot{display:flex;align-items:center;justify-content:space-between;gap:12px 20px;flex-wrap:wrap;padding:26px var(--gutter) 40px;
  max-width:calc(var(--maxw) + 2*var(--gutter));margin:auto;border-top:1px solid var(--line);font:400 15px var(--f-ui);color:var(--on-2)}
.foot a{text-decoration:none;color:#fff}
.foot a:hover{text-decoration:underline}

/* ---------- the slice, opened (from C, blue like the app) ---------- */
.editor{position:fixed;inset:0;z-index:100;background:var(--blue);color:#fff;display:grid;grid-template-rows:auto 1fr auto;overscroll-behavior:contain}
.editor[hidden]{display:none}
.ed-top{display:flex;justify-content:space-between;align-items:center;padding:18px clamp(18px,4vw,40px)}
.ed-title{font:24px var(--f-hand);color:#fff;margin:0}
.ed-title span{font:18px var(--f-quiet);color:var(--on-2);margin-left:10px}
.ed-done{font:21px/1 var(--f-hand);background:#fff;color:var(--blue);border:0;border-radius:99px;padding:10px 22px 9px;cursor:pointer;box-shadow:var(--rest);transition:scale .15s var(--spring)}
.ed-done:active{scale:.92}
.ed-stage{display:grid;place-items:center;position:relative;min-height:0;padding:10px 10px 40px}
.ed-stage .slice{width:min(560px,82vw,56svh)}
.ed-stage .slice-bread{filter:none}
.ed-stage .slice-shadow{filter:drop-shadow(0 34px 40px rgb(8 6 50 / .5)) drop-shadow(0 6px 10px rgb(8 6 50 / .3))}
.ed-stage .sticker:focus-visible{outline:2.5px solid #fff;outline-offset:6px;border-radius:14px}
.ed-hint{position:absolute;left:50%;bottom:4px;translate:-50% 0;margin:0;font:700 24px var(--f-ink);color:var(--on-2);white-space:nowrap}
.ed-hint.is-bread{font:400 22px var(--f-quiet);color:#fff}
.ed-bar{display:flex;justify-content:center;gap:clamp(8px,2vw,18px);padding:14px 16px calc(22px + env(safe-area-inset-bottom))}
.ed-bar button{display:flex;flex-direction:column;align-items:center;gap:4px;min-width:88px;padding:10px 16px 8px;border:0;border-radius:18px;
  background:rgb(255 255 255 / .12);color:#fff;font:21px/1 var(--f-hand);cursor:pointer;box-shadow:inset 0 0 0 1px rgb(255 255 255 / .18);transition:scale .15s var(--spring),background .15s}
.ed-bar button:hover{background:rgb(255 255 255 / .2)}
.ed-bar button:active{scale:.92}
.ed-bar button[aria-disabled="true"]{opacity:.4;cursor:default}
.ed-bar svg{width:24px;height:24px;stroke:currentColor;fill:none;stroke-width:1.8;stroke-linecap:round;stroke-linejoin:round}
.chip-swatch{display:block;width:23px;height:24px;background:var(--cut,var(--tex)) center/cover;-webkit-mask:var(--cut,url(/site/toast.svg)) center/100% 100%;mask:var(--cut,url(/site/toast.svg)) center/100% 100%}
.ed-bar .chip{background:#fff;color:var(--blue);box-shadow:var(--rest)}
.ed-bar .chip:hover{background:#fff}
.ed-chrome{transition:opacity .25s}

/* ---------- phones ---------- */
@media (max-width:860px){
  .hide-sm{display:none}
  .nav{padding-top:14px}
  .nav-mark img{height:24px}
  .nav nav{font-size:17px;gap:14px}
  .btn-mini{padding:6px 14px 7px}
  .hero{display:flex;flex-direction:column;align-items:stretch;padding-top:58px;min-height:0;padding-bottom:56px}
  .hero-stage{order:1;width:min(236px,60vw,30svh);margin:4px 2px 0 auto}
  .hero-copy{order:2;padding-top:34px}
  .rebus{margin-bottom:.4em}
  .hero .sub{font-size:20px;margin-bottom:20px}
  .nudge{right:calc(100% + 2px);top:34%;font-size:27px;transform:rotate(-8deg)}
  .nudge svg{width:64px;margin-right:-26px;rotate:4deg}
  .open-hint{font-size:22px;right:2%;bottom:1%}
  .btn-store{font-size:24px;padding:10px 24px 12px}

  .fly{height:260svh}
  .fly-stage{grid-template-columns:1fr;grid-template-rows:auto 1fr;align-items:start;gap:0;padding-top:64px}
  .fly-copy{justify-self:start;max-width:none}
  .fly-copy h2,.snip-copy h2{font-size:34px}
  .fly-copy .sub{font-size:19px;margin:6px 0 0}
  .phone-wrap{--u:min(9.4px,calc((100svh - 220px)/63),calc(76vw/30));justify-self:center;margin:18px 0 0;align-self:start}
  .anno{display:none}
  .flyer{width:min(290px,72vw)}

  .lb{--size:44px}.lb.you{--size:84px}
  .ks-head .lb{--size:36px}.ks-head .lb.you{--size:60px}
  .people{flex-wrap:nowrap;min-height:84px}
  .foot{flex-direction:column;align-items:flex-start}
  .ed-hint{font-size:21px}
  .ed-bar{gap:8px;padding-inline:10px}
  .ed-bar button{min-width:0;flex:1;max-width:110px;padding-inline:6px;font-size:19px}
  .ed-bar .chip{max-width:124px}
}
@media (max-width:420px){.ks-head{font-size:58px}}
@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  .fly{height:auto}
  .fly-stage{position:relative;height:auto;min-height:100svh;padding-block:80px;overflow:visible;padding-bottom:120px}
  .flyer{display:none}
  .anno{opacity:1}
  .cl.pre,.lb.pre,.strips li.pre{opacity:1}
}
/* screenshot-only (?full): the scroll scene laid out flat, like reduced motion */
.flat .fly{height:auto}
.flat .fly-stage{position:relative;height:auto;min-height:900px;padding-block:80px 140px;overflow:visible}
.flat .flyer{display:none}
.flat .anno{opacity:1}
.flat .phone{transform:none!important;opacity:1!important}
.flat .hero{min-height:860px}
@media (max-width:860px){.strips li{font-size:clamp(21px,6vw,30px)}.flat .hero{min-height:0}}
@media (max-width:860px){
  #slice .slice-bread{filter:none}
  #slice .slice-shadow{filter:drop-shadow(0 14px 16px rgb(8 6 50 / .35)) drop-shadow(0 3px 5px rgb(8 6 50 / .25))}
}

/* ---------- follow the crumbs ---------- */
body{position:relative}
main,.foot{position:relative;z-index:1}
.trail{position:absolute;left:0;top:0;width:100%;height:0;z-index:0;pointer-events:none}
.crm{position:absolute;left:0;top:0;width:calc(var(--s)*1px);height:auto;translate:calc(var(--x)*1px) calc(var(--y)*1px);rotate:calc(var(--r)*1deg);
  filter:drop-shadow(0 2px 2px rgb(8 6 50 / .4));user-select:none;-webkit-user-select:none;-webkit-user-drag:none}
.trail .crm{opacity:0;scale:.2;rotate:calc(var(--r)*1deg - 50deg);transition:scale .5s var(--spring),rotate .55s var(--spring),opacity .25s}
.trail .crm.on{opacity:1;scale:1;rotate:calc(var(--r)*1deg)}
.cue{position:absolute;left:40%;bottom:26px;width:250px;height:230px;z-index:1}
.cue-text{position:absolute;left:112px;top:120px;margin:0;font:700 29px/1 var(--f-ink);color:var(--on-2);rotate:-5deg;white-space:nowrap;pointer-events:none}
.cue-text svg{position:absolute;left:6px;top:30px;width:18px;height:auto;color:var(--on-2)}
.cue .crm{pointer-events:auto;cursor:pointer;transition:translate .5s var(--spring),rotate .5s var(--spring)}
.cue .crm.idle{animation:nudge 4.2s ease-in-out 2.5s infinite}
@keyframes nudge{0%,68%,100%{transform:none}76%{transform:translateY(6px)}84%{transform:translateY(2px)}90%{transform:translateY(4px)}}
@media (max-width:860px){
  .cue{position:relative;order:3;left:auto;bottom:auto;width:100%;height:132px;margin-top:4px}
  .cue-text{left:128px;top:30px;font-size:24px}
  .cue-text svg{top:26px;width:15px}
  .wrap{padding-left:50px}
  .fly-stage{padding-left:50px}
}
@media (prefers-reduced-motion:reduce){.trail .crm{opacity:1;scale:1;rotate:calc(var(--r)*1deg)}}
.flat .trail .crm{opacity:1;scale:1;rotate:calc(var(--r)*1deg);transition:none}